Shelf-to-screen – E-commerce packaging solutions for sustainability, 2023 and beyond!
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The packaging of a product is a vehicle, the single greatest medium driving consumer purchasing decisions, and a brand’s most valuable resource. E-commerce is a burgeoning-but-booming business; this change in shopping behaviours is posing exciting challenges for industrial designers, engineers, product developers, and buyers.

This influence on packaging is changing the requirements of designers and buyers. Logistically, there is a distinct difference between the packaging required for retail shelves and sales versus ecommerce sales and direct warehouse-to-user transportation.

For industrial designers and developers of e-commerce packaging solutions, lightweight, durable, innovative substrates developed from sustainable raw materials are key to your success. Packaging solutions for sustainability are prevalent in every industry; your jobs are to create inspiring, powerful, and genuine experiences for the consumer, all the while managing brand presence, environmental concerns, and the ecological impacts of your creations.

‘Less is more’ - a phrase we hear often in the packaging industry, but just as true and needed in ecommerce packaging solutions. On every level of its life cycle, a product’s packaging is essential to its success, especially in a world where we grow more eco-conscious every day. 

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